What is Tact AI?

Tact AI, developed by Aktana, is an advanced suite of tools designed specifically for the pharmaceutical and life sciences industries. Its primary goal is to empower organizations to enhance their go-to-market strategies through the utilization of artificial intelligence (AI) and mobile intelligence. By providing real-time insights and recommendations, Tact AI helps companies identify and address execution gaps swiftly, ultimately leading to improved operational efficiency and increased revenue.

Tact AI is not just a tool; it is a comprehensive platform that integrates seamlessly into existing workflows, helping biopharma leaders synchronize their strategies with immediate feedback from the field. The platform is committed to inspiring better patient care by ensuring that pharmaceutical companies can execute their strategies with unparalleled precision throughout the entire product lifecycle.

Features

Tact AI boasts a variety of features that make it an invaluable asset for organizations in the life sciences sector. Some of its key features include:

AI-Powered Insights

• Real-Time Recommendations: Tact AI provides actionable insights and recommendations based on real-time data, allowing field teams to make informed decisions on-the-go.
• Execution Gap Identification: The platform identifies gaps in execution immediately, enabling teams to address issues before they escalate.

Mobile Intelligence

• Aktana Copilot: This feature empowers field teams with mobile access to insights and recommendations, ensuring that they have the information they need at their fingertips.
• Personalized Field Activity: Tact AI drives personalized and coordinated field activities by offering tailored recommendations based on individual customer needs and preferences.

Omnichannel Precision

• Integrated Strategies: The platform allows for the synchronization of various marketing channels, ensuring a cohesive approach to customer engagement.
• Feedback Loop: Tact AI facilitates a continuous feedback loop from the field, allowing for real-time adjustments to strategies based on market dynamics.

Consulting and Expertise

• Customized Service Engagements: Aktana offers consulting services to help organizations assess and choose the best path for their digital transformation.
• Accelerated Time to Value: With expert guidance, companies can realize the benefits of Tact AI more quickly, ensuring a smoother transition and implementation.

Performance Metrics

• Operational Efficiency: Tact AI has been shown to deliver up to 22% increased operational efficiency within organizations.
• Sales Lift: Users can expect a sales lift of approximately 6% in less than one year of utilizing the platform.

Use Cases

Tact AI can be applied in various scenarios within the pharmaceutical and life sciences industries. Here are some prominent use cases:

Field Force Optimization

• Sales Team Support: Tact AI equips sales representatives with real-time insights, enabling them to tailor their pitches and presentations to meet the specific needs of healthcare professionals.
• Increased Engagement: By providing personalized recommendations, the platform enhances engagement between sales teams and healthcare providers, leading to improved relationships and higher sales.

Marketing Strategy Execution

• Omnichannel Campaigns: Tact AI allows marketing teams to execute integrated omnichannel campaigns effectively. By synchronizing efforts across various channels, organizations can deliver a consistent message to their audience.
• Performance Monitoring: The platform provides metrics and analytics to monitor the success of marketing campaigns, allowing teams to make data-driven adjustments as needed.

Product Lifecycle Management

• Real-Time Strategy Adjustments: Tact AI enables biopharma leaders to refine their strategies in real-time based on immediate feedback from the field, ensuring that product launches and marketing efforts are aligned with market demands.
• Cost Reduction: By identifying and addressing execution gaps promptly, organizations can reduce costs associated with inefficient processes and strategies.

Digital Transformation

• Consulting Services: Aktana's consulting services assist organizations in navigating their digital transformation journeys, ensuring they choose the most effective tools and strategies.
• Customized Solutions: Tact AI can be tailored to meet the specific needs and goals of each organization, making it a versatile solution for various challenges.

Pricing

While specific pricing details for Tact AI are not publicly available, organizations interested in utilizing the platform typically engage with Aktana for a customized quote based on their unique needs and requirements. Factors that may influence pricing include:

• Size of the Organization: Larger organizations with more extensive needs may incur higher costs.
• Scope of Services: Companies may choose to engage in consulting services, which can affect the overall pricing structure.
• Implementation and Support: The level of support and training required can also impact pricing.

Organizations are encouraged to reach out to Aktana directly for a tailored pricing proposal that aligns with their specific objectives.

Comparison with Other Tools

When comparing Tact AI to other tools in the market, several unique selling points emerge that set it apart:

Specialized Focus on Life Sciences

• Industry-Specific Solutions: Unlike general CRM or marketing automation tools, Tact AI is designed specifically for the pharmaceutical and life sciences sectors, addressing the unique challenges faced by these industries.

Real-Time Insights and Recommendations

• Immediate Feedback: Many tools provide historical data analysis, but Tact AI excels in offering real-time insights, allowing teams to make timely adjustments to their strategies.

Omnichannel Integration

• Holistic Approach: Tact AI's ability to synchronize multiple marketing channels ensures a cohesive customer engagement strategy, which may not be as robust in other tools that focus on single-channel execution.

Proven Performance Metrics

• Quantifiable Results: Tact AI has demonstrated significant improvements in operational efficiency and sales lift, backed by data from top global pharmaceutical companies that have successfully implemented the platform.

FAQ

What types of organizations can benefit from Tact AI?

Tact AI is primarily designed for pharmaceutical and life sciences companies, including biopharma leaders, marketing teams, and field sales representatives. Organizations looking to enhance their go-to-market strategies and improve customer engagement can greatly benefit from this tool.

How does Tact AI ensure data security?

Aktana prioritizes data security and compliance, especially given the sensitive nature of healthcare data. The platform adheres to industry standards and regulations to protect user data and ensure privacy.

Can Tact AI integrate with existing CRM systems?

Yes, Tact AI is designed to integrate seamlessly with existing CRM systems, enhancing their capabilities with AI-powered insights and recommendations without requiring a complete overhaul of current systems.

What kind of support is available for new users?

Aktana offers comprehensive support for new users, including training sessions, consulting services, and ongoing assistance to ensure a smooth implementation and effective utilization of Tact AI.

How quickly can organizations see results from using Tact AI?

Organizations have reported significant improvements in operational efficiency and sales lift within less than one year of implementing Tact AI, making it a valuable investment for those looking to enhance their performance quickly.

In conclusion, Tact AI by Aktana is a powerful tool that leverages AI and mobile intelligence to transform the way pharmaceutical and life sciences companies approach their go-to-market strategies. With its array of features, diverse use cases, and proven performance metrics, Tact AI stands out as a leader in the industry, helping organizations achieve their revenue goals while ensuring better patient care.